Marketing That Lets Your Design Shine
Just because you’re talking about numbers doesn’t mean that emotions are stripped from your conversation with prospective customers. If anything, consumers are more sensitive now to bringing humanity to their dollars. What does an investment do for the world? How does personal and business banking change a life for the better? Your story can answer these questions.
Stout Heart is a full-service marketing agency made up of a team of well-versed advertising professionals with background in a diverse roster of industries. We have significant experience in the finance, banking, and investment world but believe in the importance of approaching each client with fresh eye and unique attention to the details of each individual client’s objectives.
We work with mission-aligned businesses- those who are doing good in the world. Community banking and mission-aligned investing fall comfortably within this realm. Read on for a taste of our work and a bit about our philosophy.
Naming | Branding | Website
Manypenny Murphy Architecture, a small but talented architecture firm based out of Portsmouth, was growing and in 2019, they decided that they had outgrown their name. The owners no longer want the firm to revolve solely around them. They wanted the firm’s name to speak to the collaboration that happens both internally and externally with every project that comes their way. Stout Heart was asked to help completely transform the firm’s identity. From naming to branding to web design to business cards, Stout Heart was in charge of spearheading it all.
Brand Redesign | Website Redesign
Byggmeister, a design/build firm out of Newton, MA focused on sustainable home renovation, approached Stout Heart for a brand overhaul after a recommendation from our friends at Placework. Byggmeister wanted a thoughtful approach to a brand refresh, a website with incredible imagery, and a unique portfolio treatment on their website, as well as all the accessories that come along with a project of this scale. Together, we landed on a brand that honors the history of the firm but steps it into the future and a website that reflects Byggmeister’s personality, beautifully shows its work, and illustrates its philosophy.
Amy Dutton Home
Meet the Stouthearted
Bravery is a world rarely associated with the advertising industry. Yet it is, unequivocally, essential to leadership. In fact, Aristotle famously called courage the “first virtue”.
The advertising agency world has changed significantly in the last decade, exposing the scarcity of this important quality. Uncertainty has perforated the agency-client relationship. Agencies, driven by fear, fall into a pattern of reactionary action, doing as they are told, rather than consulting with clients as equals and partners. Stout Heart is founded on the principle that bravery and spirit can turn the status quo of the advertising agency world on its head.
More often than not, advertising agencies are founded by creative people. Stout Heart’s founder is an account service professional by trade and instinct and, because of this, the agency’s model is relationship-oriented and business-minded. And, since the best creative work begins with comprehensive, solid planning, Stout Heart’s creative output flourishes from this sable foundation.
What Makes Us Different
Expert personnel. Stout Heart strives to put the best people under one roof. This means experienced agency personnel with positive attitudes and egos that are checked at the door. Our teammates have a genuine passion for problem solving and are a pleasure to work with.
Small by choice. Where many agencies seek to grow indefinitely, Stout Heart is small by design. This enables us to provide personalized service to a limited, but carefully chosen, client list. Stout Heart’s smaller size keeps us flexible and nimble- a significant benefit to our clients.
Process. An agency founded by account service professionals is an agency founded in process. In an attempt to keep agency and clients on the same page, Stout Heart has a well-established process that hasn’t lost its ability to adapt to individual client needs.
Work. Creative, well-executed work is our priority. We like a challenge and we tackle each and every one as an opportunity to bring an outside-of-the-box solution to the world.